Co-built by a father, and his 10-year-old CIO.
The Founders
Ashish (Founder) + Nirvaan (Co-Founder & Chief Innovation Officer, Age 10)
NNAA started with a simple question from Nirvaan: why does coconut water have to be boring — and why can't you even see what's inside the can? Together, father and son built NNAA around that idea: a genuinely healthy drink that's transparent in every sense, sourced single-origin from Ben Tre Province, Vietnam, and flash-pasteurised instead of UHT-processed for a fresher, cleaner taste.
Nirvaan is involved in every part of the business — from visiting the Vietnam factories to running blind taste tests on camera against the competition. It's the brand's most genuine, uncopiable asset.